By African Women in Media

Finding a story for your advocacy

Creating a story that can drive advocacy or an issue is every communications professional’s nightmare. They find themselves wondering: What are the elements of a powerful story? What’s empathy got to do with it? How do I find characters for my story for my advocacy?

Well, Sara Murphy and Piper Hendricks have it all figured out in the presentation below

https://www.slideshare.net/AfricanWomeninMedia/finding-a-story-for-your-advocacy

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